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EPISODE 40: Who Actually Owns What You Create?


You might think that because you created your training… you own it.

 

But legally, that’s not always true.

 

In this episode, Cory shares a real client story where a studio owner lost control of their own training materials—simply because there was no signed agreement.

 

Why This Matters

If you collaborate with someone and don’t have a contract in place, the law may automatically give them ownership rights—even in your own business.

 

Key Takeaways

✔️ If two people create something together, they both own it (by default)
✔️ No contract = shared ownership and shared control
✔️ This can lead to disputes, revenue splits, and loss of control
✔️ A work-for-hire or licensing agreement protects your ownership

 

Cory’s Legal Pro Tip

📄 “If someone helps you create it and there’s no contract—legally, they own part of it too.”

 

🎧 Want to make sure you actually own what you’re building? Hit play now.

 

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Cory Sterling

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Law Meets Heart: The Conscious Counsel Podcast

Running a wellness business doesn’t mean you have to fear the legal side. We break down the law in a way that’s practical, empowering, and actually enjoyable.

Tune in for real conversations, legal tips, and support from a lawyer who speaks your language (and loves you).

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About Us

Heart-leading health and wellness entrepreneurs, we've got your back. The Conscious Counsel Podcast is the go-to resource for business growth and legal advice for practitioners, solopreneurs, and small businesses dedicated to making a positive impact and spreading love and wellness throughout the world.


Law meets heart. Hosted by Cory Sterling, this podcast shares real stories, practical insights, and legal wisdom for wellness entrepreneurs, fitness professionals, and heart-led business owners. Whether you’re scaling your studio, launching a retreat, or just want to make law feel less scary—this show is for you.


Whether you’re a yoga teacher, personal trainer, life coach, or holistic health professional, this podcast gives you the guidance, support, and protection you need without the confusing legal jargon. Tune in for enlightening conversations with experts, industry-specific legal guidance, and real-life case studies of conscious businesses. You do what you do to make the world a better place, and this podcast is here to clear the path so you can show up fully in your gifts. And, if you need legal help, why not get it from a lawyer who loves you?

Cory Sterling

Lawyer & Founder of Conscious Counsel

Cory is a heart-led lawyer, entrepreneur, and podcast host making law fun, accessible, and empowering for wellness professionals around the world.

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